For 184 days from April 13 to October 13, 2025. EXPO 2025 Osaka-Kansai will be held in Japan for 184 days from April 13 to October 13, 2025, under the theme of "Designing a Future Society that Shines with Life.
The Osaka Expo has an official mascot character named "Myakmyak.
Currently, posters of "Myakmyak" are posted in major places in Osaka, and "goods" in collaboration with the Osaka Expo are sold. You can't go a day without seeing Myakmyak in Osaka.
But many people don't know what kind of character they are or what their origin is.
Therefore, as a resident of Osaka, I would like to introduce Myakmyak, the character of the Osaka Expo, focusing on the origin of his name!
Osaka Expo character "Myakmyak."
(Source:EXPO 2025)
"Myakmyak" is the official character of EXPO 2025 Osaka-Kansai.
When "Myakmyak" was first announced, its mysterious form and design caused a stir, with many people commenting that it was a little scary and that it would be better if it were more approachable.
But nowadays, I have the impression that its mysterious existence is widely spread and many people are attached to it.
Myakmyak is a character with prominent red and blue colors, and these colors represent, respectively, "red for cells" and "blue for water."
The red color of "cells" dividing and increasing, and the blue color of "water" changing its shape as it flows.
It represents the activity of life and the cycles of nature, expressing the strong vitality of the main theme of the Osaka Expo, "Designing a Future Society where Life Shines Brightly.
＜About Myakmyak.
A mysterious creature born from the union of cells and water. Its true identity is unknown.
The red part is "cells," which can divide and multiply. The blue part is "pure water," which can change its shape as it flows.
It seems to be changing its appearance into various forms in search of what it wants to be, and the form it imitates is the form it is in now. However, they sometimes change their appearance so much that they forget their original form.
Going outside and soaking up the sunshine is the source of my energy. He also loves rainy days and can take the rain into his body. (Quote:EXPO 2025)
What does the name Myakmyak mean?
(Source:EXPO 2025)
The name "Myakmyak," the official character of the Osaka Expo, comes from the Japanese word for "pulse," which represents the pulsation of life and the connection between human civilizations.
In Japanese, the word pulsating is often used to mean "to be passed down from generation to generation," and it also includes a wish for "hope for the history and culture of the world.
The name "Myakmyak," which represents cells and water, was also chosen because the sound of the name evokes "the sound of life continuing for a long time," which fits the Expo concept.
The name "Myakmyak" was chosen out of more than 30,000 entries for the name of the character for the Osaka Expo.
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- 2025 Osaka-Kansai Expo Official Licensed Products [Official] (@expo2025product) July 3, 2024
✨ # Sanrio Characters ✨Collaboration decided❗
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Limited collaboration goods available from 7/12💙.
Please look forward to it 💌.
Click here for more information 👇.https://t.co/OAc8c0Z2R0#EXPO2025 # Myakmyak @sanrio_news pic.twitter.com/tYoQmIDGp9
The two winners of the Grand Prize, named Myakmyak, were conceived by two ordinary people, "Kawakatsu Miyu" and "Sakuta Yohkou".
Since each of the applicants had submitted the character name "Myakmyak," two winners were selected for the award.
One of the winners, Mr. Sakuta, is a student at Yamato University, a university in Osaka, and entered the contest because he was given the assignment to come up with a character name for the Expo in his university class.
It is nice to see that names invented by the younger generation living in Osaka are being used!
Who decided on the name?
The name "Myakmyak" was chosen by the "Osaka-Kansai Expo 2025 Official Character Nickname Selection Committee.
The selection committee was chaired by copywriter Takashi Nakahata, who has created some of Japan's most famous advertising phrases, such as "The point of view is sharp, isn't it? The chairman of the selection committee is copywriter Takashi Nakahata, who has worked on famous Japanese advertising phrases such as "Your eyes are sharp, aren't they?
The selection committee included eight celebrities, including singer-songwriter aiko and linguist Asako Iida.
Who designed Myakmyak?
The official character of the Osaka Expo, "Myakmyak," was designed by picture book author and designer Kohei Yamashita.
The design was also chosen from 1,898 entries from the public.
Recently, an animated version has been made. The addition of "movement" to the story has made it "even more relatable.
🔴🔵ミャクミャクのアニメが放送決定🔴🔵
- NHK Anime (@nhk_animeworld) February 10, 2025
Myakmyak," a mysterious creature, will be made into an anime!
Myakmyak wanted to talk about the past and the future.
There I met a goofy old man!
PV is also available! Enjoy the broadcast!
First Broadcast
Monday, 3/3 at 11:45 p.m.https://t.co/5zhLTIzRge pic.twitter.com/IpddcObyKP
Who decided on the design?
The design for Myakmyak was chosen by the "Official Character Design Selection Committee for the Japan International Exposition, Osaka-Kansai, 2025".
The selection committee was chaired by Kenya Hara, a graphic designer and professor at Musashino Art University, who is also known as the art director of MUJI and Tsutaya.
The selection committee includes 10 celebrities, including Dragon Quest game designer "Yuji Horii" and singer/TV personality "Shoko Nakagawa.
What kind of character is Myakmyak?
(Source:EXPO 2025)
A little more about what kind of character "Myakmyak," the official character of the Osaka Expo, is.
was born in a small spring area in the Kansai region.
He is said to have a curious and slightly screwed-up side, making him a character loved by all.
His personality is friendly and he is good at getting along with everyone quickly.
He also has the uncanny ability to change his appearance at will.
His love of meeting and touching new people and his ability to find rainbows in the sky after it rains are also characteristics that are unique to the adorable Myakmyak, which is loved by many.
Let's go see Myakmyak at the Osaka Expo!
Expo 2025 Osaka-Kansai will finally be held.
There are many attractions including the "Great Roof Ring," the symbol of the Osaka Expo, the "Signature Pavilion," the "Private Pavilions," and the "Kansai Pavilion, The "Signature Pavilion," the "Private Pavilion," and the "Kansai Pavilion" are just a few of the many attractions.
Please visit "Myakmyak," which is already involved in a variety of activities to promote the Osaka Expo!
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