What is Edits? Instagram’s new app for editing short videos is here! Pros and cons.
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Meta, the company that runs Instagram, has announced a new app called “Edits” that will make it easier to edit and share short videos for Instagram.
The new app “Edits” will be free for everyone and is scheduled to be released on March 13, 2025 (US time).
In this article, we will explain what the Instagram short video editing app “Edits” is, its features, how to use it, and its benefits.
- What is Edits?
- Features and characteristics of Edits
- Feature 1: High-quality video editing
- Feature 2: Diverse tools
- Feature 3: Voice enhancement
- Feature 4: Automatic Captioning
- Feature 5: Analytics.
- How to use Edits
- How Edits differs from other video editing apps
- Pros and Cons of Edits
- Edits is a tool to easily create high quality videos!
What is Edits?
(Source:Edits)
“Edits” is an official video editing application provided by Instagram.
It is free for everyone to use and aims to allow users to easily create and share high-quality short videos.
“Edits” includes essential features for creators, such as “a tab for capturing ideas,” “camera functionality for shooting videos,” “various editing tools,” and “the ability to share projects with other creators.”
Additionally, it includes a feature to analyze video insights when posting to Instagram, which is attractive because it allows users to “instantly check metrics and attributes related to Instagram followers.”
Check out the official Edits website here.
Features and characteristics of Edits
(Source:Edits)
The Instagram short video editing app, Edits, includes the following features to help users easily create professional videos:
Feature 1: High-quality video editing
Edits allows users to shoot and edit videos up to 10 minutes in length. The app allows for precise editing down to individual frames, with detailed settings for resolution, frame rate, and dynamic range. With advanced flash and zoom controls, users can easily create high-quality videos on their smartphones.
Feature 2: Diverse tools
Edits comes equipped with AI animation, green screen capabilities, video overlay options and a wide variety of fonts. The app also includes sound and voice effects, video filters and stickers, allowing users to create short videos that match their desired image. This variety of tools allows creators to produce unique videos and avoid the drawback of all content looking the same by using the same app.
Feature 3: Voice enhancement
The Edits short video editing application includes a feature that makes voices clearer and removes background noise. Even in poor recording environments, it’s possible to create high-quality videos with clear audio.
Feature 4: Automatic Captioning
“Edits” can automatically generate captions from the audio in videos and allows for customization. By adding explanatory text to videos, creators can more clearly express what they want viewers to understand, making this a valuable tool for content creators.
Feature 5: Analytics.
An essential feature of Instagram’s short video editing app, Edits, is its analytics function. It allows you to track the performance of videos posted on Instagram in real time, providing metrics such as engagement breakdown between followers and non-followers, and how often videos are skipped.
By analyzing the needs of your video viewers, there’s the potential for future videos to be more effective in growing followers and increasing sales. For those who manage Instagram accounts, this app is especially worth checking out.
How to use Edits
(Source:Edits)
The Instagram short video editing app, Edits, is very easy to use and operate. Just download the app and connect it to Instagram to get started!
1. Download the app
The Instagram short video editing app “Edits” is available for both iOS and Android. You can start using “Edits” by installing the app that is right for your device.
Click here for the iOS version of “Edits” download page
Click here for the Android version of “Edits” download page
2. Link to Instagram (initial setup)
When you launch the “Edits” video editing app, you will be prompted to link your Instagram account. By connecting your Instagram account, you’ll be able to easily post to Instagram and analyze your posted videos.
Follow the instructions to complete the connection!
3. Edit the video
Once the initial setup (linking to your Instagram account) is complete, shoot or import a video and make any necessary cuts or trims.
Then, add effects, filters, text, music, and other elements to edit the video and preview it.
When you’re happy with the result, you’re done!
The app is designed to be intuitive, so if you’ve used Instagram before, you should be able to master it quickly and easily.
How Edits differs from other video editing apps
The Instagram short video editing app, “Edits,” has unique strengths when compared to other video editing apps.
Below is a comparison table with “CapCut,” a popular video editing app that has recently been used to create short videos on Instagram, TikTok, and YouTube.
<Differences between Edits and CapCut>
| Feature | Edits | CapCut |
|---|---|---|
| Video Length | Up to 10 minutes | No limit |
| Effects | AI animation, green screen, video overlay, etc. | Various effects and filters |
| Audio Editing | Noise removal, voice enhancement | Audio editing features available |
| Automatic Captions | Available | Available |
| Analytics Function | Performance analysis for Instagram posts | Not available |
| Instagram Integration | Highly integrated for smooth posting | No direct integration, but exportable for posting |
| Watermark (App Logo) | None | Present |
“Edits” stands out primarily for its strong integration with Instagram, with seamless video creation and posting capabilities.
On the other hand, “CapCut” offers very flexible editing options and is suitable for editing longer videos.
For now, there may be a distinction where those who focus on creating short videos primarily for Instagram will use “Edits”, while those who also want to create longer videos will opt for “CapCut“.
Pros and Cons of Edits
Finally, I’ve summarized the advantages and disadvantages of using the Instagram short video editing app “Edits.”
Advantages of using Edits
The main advantages of the video editing app “Edits” are as follows:
<Benefits of the Edits video editing application>
1.Seamless integration with Instagram for easy posting
2.Rich in the latest editing features such as AI animation and green screen
3.No watermark, so you can freely create and share videos
4.Rich creator-friendly features such as automatic captioning and noise removal
5. Intuitive interface, easy to use even for beginners
Disadvantages of using Edits
While there are many advantages to using Edits, the Instagram short video editing app, there are also a few disadvantages to be aware of:
<Disadvantages of the video editing application Edits>
1.Not suitable for editing long videos (maximum 10 minutes)
2.Fewer types of effects and filters compared to other apps
3.Lacks advanced editing features such as multi-track editing, not suitable for professional-level editing
Edits is very useful as an easy-to-use editing app for beginners and Instagram users, but it may lack features for users who want to do serious video production.
If you find the features lacking after trying the app, you may want to consider using other paid video editing apps.
Edits is a tool to easily create high quality videos!
Edits, an Instagram short video editing app, is a noteworthy video editing app developed as part of Instagram’s short video strategy.
Anyone can start using it for free, and because it’s designed as an Instagram app, it offers unique benefits such as smooth posting to Instagram and the ability to analyze the response to posted videos.
For businesses looking to engage customers through Instagram, and for influencers, this app has the potential to be an attractive tool for easily creating high-quality videos. If you’re interested, give it a try!
Click here for the iOS version of “Edits” download page
Click here for the Android version of “Edits” download page
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